Employment Freelance Designer
SEPT 25 - Current

Designer / Art Director 
HelloFresh
AUG 22 - AUG 25

Social Media Designer
Persephone Social 
JULY 22 - AUG 22

Junior Designer / Art Director
Within 
JULY 21- JULY 22

Creative Director, Student
JERK Magazine
JUNE 20 - MAY 21

Design Intern
Fictive Kin
JUNE 19 - AUG 19

Education
Syracuse University School of Visual and Performing Arts

Communications DesignB.F.A

Skills Art Direction
Branding

Social Media Design
Advertising Design  
Styling 
Packaging Design
Editorial / Publication Design
Typography
UX / UI Design
Presentation Design 
Illustration
Digital and Film Photography


Software
Photoshop
Illustrator
InDesign
Figma
Sketch
Lightroom 
Premiere Pro 
After Effects
Procreate


RecognitionCreative Quarterly Issue 66
Graphic Design Winner: Student
2022

Graphic Design USA
American Graphic Design Award
2021


Last Updated 09.10.25  


FIONA GAFFNEY
fionapgaffney@gmail.com
732.320.8082



Currently available for freelance work of many shapes and sizes. Shoot me an e-mail at fionapgaffney@gmail.com 


Select Clients
HelloFresh / Factor / Green Chef / EveryPlate / The Pets Table / Jose Cuervo / Noggin / Playboy / Nike / Rag and Bone / Good Chop / YANDY / Viceroy Sugar Beach / Kinship / Whistle


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I’m Fiona Gaffney and I’m a designer and art director based in NYC.


back to client work




Selected Student Work

Trinity Spirits


/ brand identity and art direction
/ copywriting
/ illustration
/ out-of-home, print and social advertising


Trinity Spirits is a heritage liquor brand celebrating traditional Celtic symbolism and philosophy, most prevalent in its three-pointed triquetra.



Selected Student Work

Floragora


/ brand identity
/ collateral
/ web and app presence
/ art direction


Floragora is a mobile farmer’s market that provides several Memphis neighborhoods impacted by food deserts with fresh produce every week on a recurring schedule. Directly translated, ‘Flora’ + ‘Agora’ combine to create a ‘plant marketplace’.

We begin through The MET’s website and into the exhibit.
Users can choose their experience — Here is the guided tour.
Free to roam experience.


Selected Student Work

Mori


/ brand identity
/ user experience design
/ publication design
/ advertising


Memento Mori: Remember you must die. European art has been warning us for centuries, and often dedicates entire works to reminding the viewer of the inevitable. MORI is a virtual, interactive exhibition that digs six feet into this concept, taking a look at its symbolism throughout European art history. It is paired with 30-page publication.



Selected Student Work

Dearest Art Collector


/ brand extension
/ publication design
/ print, OOH, digital advertising



Dearest Art Collector is a publication centered around The Guerrilla Girls, an anonymous feminist art group created in the 1980s who critique the lack of female representation in the art world and advocate for more art in museums by women of all races. The book is both a history of the group and an interactive call to make new art within the journal.





Selected Student Work

The Skin I’m In

/ publication design
/ copywriting
/ illustration


Life as a child is hard. Comparing yourself to other kids makes it harder. The Skin I’m In is a children’s book that celebrates skin differences like scars, birthmarks, freckles, vitiligo, rosacea, and albinism, and emphasizes their uniqueness.




Selected Student Work

The Good Witch

/ brand identity and art direction
/ packaging design
/ illustration
/ social media advertising


The Good Witch is a mindful brand for practicing modern witches with a focus on sustainable herbal cleansing and spiritual goods, offering appropriate alternative products that are not intrusive to Native culture.





Selected Student Work

Workbench Carpentry Kits

/ brand identity and art direction
/ web design
/ copywriting
/ print collateral


A project-based, all-inclusive build-your-own kit for handymen who don’t have the space or money for a full workshop or shed and want to tackle individual projects. Workbench takes what you already have and creates a custom kit to provide everything you still need to build your next big project. Now the kids can stop nagging you about the swing set they “just needed” weeks ago.

© Fiona Gaffney 2025